Does the Duracell Ad Alarm Parents Unnecessarily?
Duracell, the battery company, has a long history of playing up the reliability of their products, but their latest campaign has alarmed some parent viewers. In an ad that began running earlier this month, a mother frantically looks for her son who wandered off in the park. Then, she pulls out an electronic tracking device, conveniently filled with Duracell batteries, and finds her tot. The Read more

