
We're thrilled to present this smart Bundle story here on Savvy!
Two-thirds of generic foods match or beat their name-brand counterparts in taste tests, according to a report, but Americans are still hesitant to give up the familiar names or logos they love to save a few bucks. For a household that spends $100 a week on groceries, store brands can mean a savings of $1,500 a year, Consumer Reports says. Here are 10 safe bets for buying generic.
- Cereal: Store-brand cereal and oatmeal don't leave you wanting better crunch or flavor. Kroger brand Frosted Shredded Wheat and Maple Brown Sugar Oatmeal are always in my cabinet!
- Baking supplies: Basic pantry staples like salt, baking powder, baking soda, dried milk powder, and graham cracker crumbs can be deeply discounted and don’t function or taste differently.
- Cream cheese: Whether it's bricks of cream cheese for baking, or tubs of the whipped stuff for bagels in the morning, that rich, creamy flavor is identical to Philadelphia brand.
- Cookie dough: Kroger cookie dough often goes on sale for about $1. Out of curiosity, I tried out a bunch of varieties — peanut butter, chocolate chip, oatmeal cranberry, and they all baked beautifully and tasted delicious.
- Granola bars: Like their versions of name-brand cereal, the generics do a pretty good job. They may look a little different than Special K bars, Nature Valley Granola bars, NutriGrain bars and Chewy granola bars, but the taste is more similar than you think.
For more off-brand products to buy, read on.
