If your kid's looking for a sweet pair of sneakers to sport on Super Bowl Sunday, check out Reebok's new Kool-Aid kicks.
The shoemaker and Kraft-owned beverage company paired for a line inspired by New England Patriots player, Laurence Maroney who has gone by the nickname "Kool-Aid" since he was a wee one.
The first three flavors of the scented kicks — grape, strawberry, and cherry — hit stores today. The final installment — lemonade, lemon-lime, and orange come out in April.
Available in children's and men's sizes, a pair will set you back $50-$75. And, coordinating hoodies, T-shirts, and hats are sold for $28-$65.
To see where you can purchase the sneakers, read more.The Kool-Aid collection is sold at the following stores: Moe's Sneaker Spot Inc, Lezmir, Peko Sports Inc, Karmaloop, Sportie LA, City Blue, Shiekh's, Shoe Mania, and Dr. Jay's.